What Is Strategic Communications? Why Your Business Needs It
Communications is not just press releases, newsletters, or the occasional social media post. Every choice your business makes sends a message: how you answer the
Communications is not just press releases, newsletters, or the occasional social media post. Every choice your business makes sends a message: how you answer the
A digital advertising agency plans, buys, and manages a company’s online ads across many channels. These channels include programmatic display, paid search, streaming TV (OTT/CTV),
Think back to your last team meeting. The dashboard numbers were down, the sales report fell short, and someone said there are simply no good
Marketing Agency. These two words have the power to make someone stop reading … listening … or, worse, trusting. Marketing is a word that conjures
Impressions, clicks, shares… if you’ve ever sat in a marketing meeting, then you have most certainly seen countless slide decks filled with these stats. The
Picture recommending a restaurant to a friend. Rarely does anyone say “go there, it’s perfect.” More often it sounds like “the food is fantastic, but
By Jeff Wakeen, Founder/CEO The first in a series on how clear, intentional communication drives real business results. I spent most of my childhood summers
3X ENROLLMENT GOAL EXCEEDED
Refreshed the communications strategy for a competitive ballet training program to drive enrollment across multiple initiatives.
When communications become more intentional, results follow across the board.
12 DEFINED CULTURAL STATEMENTS
Defined the language to set expectations from the office to the field and establish accountability for a growing construction company with a team of 50+.
When growth outpaced internal alignment, communications became the foundation for culture and performance.
56% INCREASE IN WINNING BIDDER SPEND
Refined targeting to reach a more qualified audience and eliminated wasted ad spend for an Online Auction Company.
From unclear marketing impact to measurable revenue growth and improved margins.
Jim DeGaetano is an award-winning CEO, Founder, Wealth Advisor based in Carlisle, Pennsylvania with 18 years of experience in the field. Jim is CEO and
We’re continuing Season 2 of Intentional Conversations with Mike Cherewka. He is the founder of his own law firm – Cherewka Law. The firm specializes
Andrea (Andi) Smith is the owner of Roots Salon in Camp Hill, PA. She has been in the industry for 37 years. As a business
Jennifer was named President and Chief Executive Officer in 2024. She began her career at TFEC back in 2008 as a Program Officer and has
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