3X ENROLLMENT GOAL EXCEEDED
Refreshed the communications strategy for a competitive ballet training program to drive enrollment across multiple initiatives.
When communications become more intentional, results follow across the board.
12 DEFINED CULTURAL STATEMENTS
Defined the language to set expectations from the office to the field and establish accountability for a growing construction company with a team of 50+.
When growth outpaced internal alignment, communications became the foundation for culture and performance.
56% INCREASE IN WINNING BIDDER SPEND
Refined targeting to reach a more qualified audience and eliminated wasted ad spend for an Online Auction Company.
From unclear marketing impact to measurable revenue growth and improved margins.
Jim DeGaetano is an award-winning CEO, Founder, Wealth Advisor based in Carlisle, Pennsylvania with 18 years of experience in the field. Jim is CEO and
We’re continuing Season 2 of Intentional Conversations with Mike Cherewka. He is the founder of his own law firm – Cherewka Law. The firm specializes
Andrea (Andi) Smith is the owner of Roots Salon in Camp Hill, PA. She has been in the industry for 37 years. As a business
Jennifer was named President and Chief Executive Officer in 2024. She began her career at TFEC back in 2008 as a Program Officer and has
So, whether it’s a large business looking to create TV commercials with Hollywood talent or a tiny non-profit that needs help telling their story, when looking for a video partner, it is always important to understand the five basic steps in the video production process and be alert for red flags that could
As AI and social platforms redefine how users find and interact with content, the traditional boundaries of SEO are disappearing. Visibility now extends beyond search engines into social feeds and conversational AI responses. In 2025, we’re operating in a world where SEO isn’t just about
Nathan G. Mains began his tenure as Chief Executive Officer of the Pennsylvania School Boards Association in September 2013. He is the sixth person to
In today’s fast-moving digital landscape, it’s easy to feel like you’re always one step behind. A new platform goes viral. A competitor launches an AI-powered chatbot. Your inbox fills up with articles promising “5 Tech Tools You Need Right Now.” And suddenly, your carefully crafted strategy starts to feel …
In today’s crowded world of media consumption, positioning yourself or your brand as a thought leader is no longer a luxury; it’s a necessity. Thought leadership provides authority, builds trust, and can significantly elevate your brand’s visibility. However, it’s important to approach this with
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Andy Rebuck is retiring after a 40 year career with Lamar Advertising as Vice President and General Manager. We hope you take away some business
In this tale, let’s follow two fictional marketing teams, Team LeadGen and Team Awareness, to discover the methodology used to determine ROI for each and the lessons we can take away from their experiences.
Just ask! We’d love to keep you posted.